Tuesday, December 31, 2019

Essay on Parent, Child with Learning Disorders - 1341 Words

Examine how Shakespeare creates dramatic tension at the lovers’ first meeting in Act 1 Scene 5 of Romeo and Juliet. How easy is it to relate to them? Act 1 Scene 5 of Romeo and Juliet is one of the most important scenes in the play because it is the scene where Romeo and Juliet first meet. The play is fundamentally about two families: the Montague’s and the Capulet’s. It is during Act 1 Scene 5 where they first fall in love; however, they’re unaware that they are from their rival families, which creates dramatic tension. From the very beginning, the prologue informs us that this play is going to be a tragedy; therefore we know that this will create tension within the scene because we are told that when Romeo and Juliet first†¦show more content†¦They would also be a little tense for the reason that Tybalt could start a fight, like in Act 1 Scene 1. His anger and frustrations is one of the emotionally heightened moments during the scene which contrasts with Romeo and Juliet’s emotion of love. The audience will surely feel Tybalt’s contained hate and when they witness Juliet fall ing in love with a Montague it will cause plenty of tension. The speech he makes when he first sees Juliet hints that’s he’s falling in love with her; he uses a metaphor to describe her: â€Å"She doth teach the torches to burn bright!† This emphasizes Juliet’s beauty shines much brighter than that of torches – telling us she’s beautiful. (Light bulbs weren’t invented back in the 16th century and torches were the brightest thing on the Earth so Romeo uses a torch as the subject of the metaphor). She is so much brighter that she teaches the torches how to shine brightly. It’s a poetic exaggeration since torches can’t be taught. It’s vital for Romeo to say this as the audience can’t directly see Juliet’s beauty – in Shakespeare’s time, a male had to play the role of Juliet because women weren’t allowed to act on stage. Furthermore, this metaphor tells us that it is in fact, night, as Romeo can see the torches he compares Juliet to. The audience would have to imagine the torch, as the play would be performed in daylight and no lighted torch would be permitted in the Globe theatre. (Ironically, the original theatreShow MoreRelatedAttention Deficit Hyperactivity Disorder ( Adhd )897 Words   |  4 Pages Attention Deficit Hyperactivity Disorder, commonly known as ADHD, is the most common learning disability in kids today. It is not a new disorder but it is a disorder that is more and more kids are being diagnosed with, as well as misdiagnosed with. Researchers are still trying to find the cause of ADHD and the best treatment for with kids with this learning disability. Being diagnosed with ADHD can hinder a child’s learning and even their progression in school if not caught at an early age. AccordingRead MoreSleep Deprivation And Sleep Disorders1403 Words   |  6 Pageslack of bodily rest. This could also slow down brain growth due to it being active too often. The best way to help the child is to first realize what the main cause of the problem is and seek professional help for that specific disorder. Having a schedule for night time and keeping it consistent could possibly help aid in improving the child’s complications in sleeping. Sleep disorders around settling, night-time awakening, early morning arousal, shortened amount of sleep and unusual behaviors duringRead More Learning Disabilities Essay1293 Words   |  6 PagesLearning Disabilities Approximately 10 percent of the adult population have learning disabilities. Learning disabilities also affect about 5 to 10 percent of school-age children. Most disabilities occur in math, spelling, reading comprehension, oral expression, and written language. The most common learning disabilities are in reading. Children with learning disabilities also have problems with attention, memory, and behavioral problems as a result of frustration. The term learning disabilitiesRead More Learning Disabilities Essay1298 Words   |  6 PagesLearning Disabilities   Ã‚  Ã‚  Ã‚  Ã‚  When a child doesn’t seem to be learning, some teachers and parents in his/her life might criticize the child and think of them as stupid, or maybe just too lazy to want to learn. What they don’t realize is that the child might have a learning disability. But how are these children being helped? There are many programs, special schools and facilities, home teaching methods and many other ways in which children with Learning Disabilities are being helped. ThereRead MoreSpeech And Speech On Speech Disorders1600 Words   |  7 Pages Speech Disorders Robert Meeham once said, â€Å"Every child has a different learning style and pace. Each child is unique, not only capable of learning but also capable of succeeding† (Brainy Quote). Some students are faced with difficult hurdles throughout their education. Some students have learning disabilities. Learning disabilities cause obstacles for the student, teachers and parents to face on a daily basis. In particular, younger students with speech disorders have a noticeable effectRead MoreThe Facts on Attention Deficit Hyperactivity Disorder781 Words   |  3 Pages Attention deficit hyperactivity disorder is actually a fairly new disorder. The first known case of ADHD was reported in 1798 by Sir Alexander Crichton. He then published three books on ADHD and other mental illnesses. The disorder became more acknowledged in 1844 due to Heinrich Hoffman, a German physician. He created many children’s books on ADHD, which some are still popular to this day. The disorder was br ought more attention in 1902 as Sir George Frederick Still used his research on childhoodRead MoreEssay On ADHD In Children1172 Words   |  5 Pages ADHD in Children 1 Attention-deficity hyperactivity disorder formerly known as (ADHD) is neurobehavioral Condition that interferes with a person’s ability to pay attention and exercise age appropriate Inhibition. ADHD usually becomes apparent in children during preschool and early childhood Years. â€Å"It’s your job to figure out what ADHD is†. (F. XavierRead MoreNeurological Learning Disability: Dyslexia1164 Words   |  5 PagesDyslexia is not a condition, it is not something that will go away and it is not contagious. Dyslexia is a lifelong condition that a person is born with and will have to learn to live with. It is a neurological learning disability that causes problems with language based-skills and can affect around 10 to 20% of the population (Dyslexia, 2014). A person that has dyslexia can have difficulties with the areas of reading, writing, spelling, speaking, math, and or short-term memory. Having dyslexiaRead MoreNeglect Of Children And Children1746 Words   |  7 Pagesabsence of basics needs being met for an infant or child. Their emotional needs, to feel safe, secure and comforted are nonexistent or ignored. Their safety is of no concern to parents or they are unable to keep the child safe. Physical need for food and shelter is incon sistent. When the child needs are not met, the child then internalizes despair. Circumstances as to why a child would be neglected could include parents abusing drugs/alcohol, past parent behaviors of their own childhood, or lack of mentalRead MoreNeglect Of Children And Children1276 Words   |  6 Pagesabsence of basics needs being met for an infant or child. Their emotional needs, to feel safe, secure and comforted are nonexistent or ignored. Their safety is of no concern to parents or they are unable to keep the child safe. Physical need for food and shelter is inconsistent. When the child needs are not met the child then internalizes despair. Circumstances as to why a child would be neglected could include parents, abusing drugs/alcohol, past parent behaviors of their own childhood or lack of mental

Monday, December 23, 2019

The Gap Of The Achievement Gap - 917 Words

The achievement gap is the education gap between the performance group of students in which these groups are usually defined by their social status, race or gender. The education experts proved that this gap had a negative impact on the students of the new generation as most of them tend to believe that this gap couldn t be changed and that their life success and learning will be depending on their social status, race or gender. This gap not only affects students, but also affects everyone in the community as the academic achievement is linked to some problems like lower life time earnings, an increase dependence on social services and increase rate of crimes. Education experts believes that the only way to solve this gap issue is by the help of the community as the whole not just the help of the schools and teachers. In the No Textbook Documentary, it shows the community doing efforts to confront this achievement gap, understand the reasons for this gap and trying to find ways to solve this problem. First of all, one problem most people came to it was the parents. Sometimes parents are not available to monitor their child and to make sure he s doing school work. Most parents either have work all day to be able to get enough money to raise their families or are not educated enough to help their children. In the documentary it was said that in many cases parents want their children to attend college but the problem is they don t know how to take this step to actuallyShow MoreRelatedAchievement Gaps1012 Words   |  5 PagesAchievement Gaps Reading, writing and the ability to solve simple mathematical problems are a part of the necessary tools needed to survive in America. Consequently, such learning tools are used numerous times throughout the day without recognition. However, reading, writing and basic knowledge of mathematical problems are not equally achieved by all social groups. It is clear that education plays a major role in the future of an individual, yet there are achievement gaps between Black, WhiteRead MoreThe Achievement Gap1119 Words   |  5 Pagesthe education sector, the achievement gap delineates the observed disparity in school performance among student groups. This gap is manifested in measures such as test scores, grades, college completion and dropout rates, and selection of courses. Within the U.S. context, the achievement gap has often been used to refer to the worrying performance disparities between Latinos and African-Americans on one hand and their non-Hispanic white counterparts on the o ther. The gap also describes academic differencesRead More Achievement Gap Essay1447 Words   |  6 PagesThe achievement gap is defined as the disparity between the performance groups of students, especially groups defined by gender, race/ethnicity, ability and socio-economic status. The achievement gap can be observed through a variety of measures including standardized test scores, grade point averages, drop out rates, college enrollment and completion rates. The Black-White achievement gap is a critical issue in modern society’s education system. Although data surrounding the issue clearly indicatesRead MoreAchievement Gap with Minorities753 Words   |  3 Pagesabout achievement gap is broached, it is often offensive towards minorities. Mainly because it implies that you’re acknowledging the fact that there is and achievement difference among their race and Whites. Personally I have no problem with the term because it is factual. It’s what school official s are not doing to close this gap that i have a problem with The achievement gap is sustained by poor school management and teaching—not other social or cultural factors. In order to close this gap amongRead MoreThe Achievement Gap Of Education905 Words   |  4 Pagesâ€Å"Achievement Gap.† These are two of the most powerful and controversial words in the educational field today. Professionals use the term achievement gap to refer to the differences in performance, whether it be test scores, attendance, drop-out rates, graduation rates, etc., amongst the various student populations in education. There have been many educational policies and reforms in an attempt to narrow the achievement gap amongst the various ethnic groups namely, â€Å"No Child Left Behind† (NCLB)Read MoreThe Segregation Of The Achievement Gap1837 Words   |  8 PagesThe Camouflaged Segregation of the Achievement Gap in the United States Education System The first public school in the United States opened in Boston in the year of 1821. By the end of the 19th century, public secondary schools began to outnumber private ones. Nevertheless, the education system started with many flaws. One of the biggest problems of the public educational system is that, although it gave the less advantaged an opportunity to learn, it did so in a segregated way. When we talk aboutRead MoreAchievement Gap Between The Educational Performance Gap931 Words   |  4 PagesAchievement gap refers to the difference between the educational performances of different groups of students (Hidden Curriculum, 2014). While this is still a common problem in society, many educators are trying to close the gap and get all students on the same page for success. It is important to know not only the types of achievement gaps faced within schools, but also how they can be handled effectively. One common achievement gap is that of upper-class majority students versus lower-c lass minorityRead MoreEducation And Academic Achievement Gap1304 Words   |  6 Pagesstudents. Many people believe that schools should focus on excelling on standardized testing, such as state tests and college entrance exams, and lowering the academic achievement gap. After all, these examinations are major factors in students’ future decisions and schools’ academic success greatly affects their overall achievement. Focusing on standardized testing is important; however, basic courses—such as English, mathematics, and science—are not the only subjects that are beneficial when preparingRead MoreThe Achievement Gap Is Difficult For Children2305 Words   |  10 PagesMarkese Jones Mr. Hance AP Writing Lab 10 February 2015 The Achievement Gap The achievement gap is difficult for children just entering school because the bar has already been set to where some of those children are going to land. At the age of three, children of people with careers have vocabularies that are nearly 1.5 times greater thanRead MoreGraduation Speech : The Achievement Gap1182 Words   |  5 Pages REVIEW OF LITERATURE Introduction The achievement gap is a term that has evolved over the past decades to describe the academic achievement primarily between racially, culturally, and linguistically marginalized and poor families and other students (Nieto, 2010). Barton (2004) asserted that the basic rights to equal school access eventually became a reality, but that equal access had not led to equal achievement. Imagine an elementary school where all teachers are able to differentiate their

Sunday, December 15, 2019

Biographical Sketch Free Essays

Growing up in the United States has always been both challenging and equally interesting. Born over twenty years ago, I am one person who can be described as having a serious approach towards important issues in life. Issues and events that have come to build who I am today. We will write a custom essay sample on Biographical Sketch or any similar topic only for you Order Now I have always been a big dreamer and all my efforts have been geared towards fulfilling these dreams. The greater the dream, the more the challenge and effort employed to accomplish it. As a kid, I grew up in a neighborhood inhabited by people of diverse cultures and background. My early childhood studies were uneventful and as far as I can recall I have never had a problem with bad grades. This excellent performance trend would further be continued in my high school days clipping a number of awards. This good performance in my academics, I can attribute to a good family background. My parents are staunch Christians who religiously believe in imparting the best values and life to their children. Although this strictness may at times have cost me a few good times with my friends, I don’t complain much as I can see where it has led me. They brought me up as a self-motivated and independent minded person and these qualities I continue to apply in my life up to date. It is this independence and hard work that would lead me to acquire a job in a grocery store, where out of a belief in diligence and work ethics, I would be promoted to a manager after a record one year. Later after the store was closed, I was to secure a job as a clerk in the local post office, a post that I still hold today and run concurrently with my studies. I have also acquired strong interpersonal skills that have seen me expand my social network. My ability to converse in both Polish and English is my strong point as it has enabled me to extend my interactions beyond borders. My love for knowledge is the main driving force behind my enrolment in education programs and as they say, the sky is the limit. Abraham Lincoln once said â€Å" And in the end, it is not the years in your life that count, it’s the life in your years† (Jone J. L. , 2006) I have also vowed to make the best out of this life Reference Jone Johnson Lewis, 2006. Life Quotes from wisdom quotas. Quotations to inspire and challenge. Retrieved on 14/11/07 from http://www. wisdomquotes. com/cat-life. html How to cite Biographical Sketch, Papers Biographical Sketch Free Essays On the outside, I appear as a typical plain teenager who had already learned to cope with and comfortable living the life of an American youth. After coming to this nation four years ago, I can truly say that I have already adopted some of the local culture and tradition. My interaction with fellow teenagers has made me less discriminatory and more open-minded to ideas I previously considered unacceptable. We will write a custom essay sample on Biographical Sketch or any similar topic only for you Order Now I am now more confident in speaking English even though it is not my native tongue. My stay in the US has acquainted me with people who have freed me from my idealism to become more realistic and unbiased without compromising my moral standards. Amidst all these changes, inside me is still that person who came from Poland four years to pursue my dream. I am still that same person who is determined and committed to life-long learning both inside the four-walls of the classroom and through my social interactions. I still see this university as a venue to cultivate my skills and broaden my knowledge with my peers acting as enhancers and motivators. I still believe that aside from enriching my academic knowledge through the theoretical concepts that I am discovering in class, maturity and development of character are still the most important lessons that I am acquiring. I am very much motivated to excel in the career path that I chose and this motivation will nurture my passion. Some things might have changed after four years of staying here. Yet, I am still aware of the fact that even though I speak English fluently, I still think in Polish. Even though I am already used to having burgers and fries during meals, I will still have a craving for the native delicacies. However, one this has never changed—my passion for learning and my yearning to become the best person that I can be through moral development. How to cite Biographical Sketch, Papers

Saturday, December 7, 2019

Strategic Management Tools and Techniques

Question: Discuss about the Strategic Management Tools and Techniques. Answer: Strategy Strategy in a business refers to the plan in any organization, in such a way to accomplish the goals. It also refers to accomplish the goals in time with a proper planning. Need of strategy Strategy is important for every business. A company without the strategy does not have its defined goals and therefore it will not follow a right path to obtain its goals. Without strategy they will get away from their task and will become uncompetitive. Basically strategies are the different ideas which are created by the company to do work in a proper manner. Like in Air Asia, their strategy was to use the low airfare to attract more customers (Bradley, 2017). So, they have made plans to how to reduce the air fares. These types of plans are referred to as strategies. Organizations functional level strategies In an organization, plans are prepared to gain in the field of the production, grow financially and satisfy the customers. These are prepared separately and function with respect to their individual unit like in production plans are prepared regarding raw materials, execution and assembling. So, therefore plans are prepared according to the work and to achieve the goals. In an organization like Air Asia their strategy initially was to ensure a low airfare airline. They started with the aim of reducing the airfare. They had made plans to do so, by reducing the cost per average seat. Therefore, at the starting they were having 51000 passengers a day with 54 fleets. Their fare was 50 Ringgit which was less than $ 15 (Casadesus-Masanell Ricart, 2009). This has been the lowest airfare ever offered in 2007. This strategy of low fare helped them to rise, as a proper plan was made and was accomplished in a proper manner. After that their main aim was to focus on increasing their fleets. The y have almost tripled their fleets in 2014 by gaining 180 planes. Strategic Management Strategic management is basically management of the customers within respect to customer needs, satisfy those needs, satisfy customers with respect to prices and developing strategies to do so. Therefore, the managers of the organization, look for the different techniques and make plans to achieve the goals. Management provides the direction, so as the policies should be implemented (McGahan McGahan, 2006). These policies help in good organization performance. Organizational performance is the main part of the strategic management. Therefore, strategies are made to improve the organization performance. Strategic management had played an important role in Air Asia. Initially they aimed at reducing the airfare per passenger. After that the aim was to increase the number of fleets and number of passengers. From 2007 to 2014 the aims were accomplished and there was an impressive growth of the Air Asia in that period. Strategic management has played an important role in the growth (Anna, 2015). Strategic Planning Strategic planning is the process in which an organization determines what are its main goals and do the planning to achieve these goals. Planning helps in analyzing of day to day work and helps in doing the work in a proper format. It helps everybody in understanding the common goal of the organization. It gives a clear view of the goals and the policies of the company which are made for the good organizational performance (McIlquham-Schmidt, 2010). Like as in Air Asia, a proper plan was made and the work is done according to that plan. Planning is the initial and most important part in making and growth in a company. Strategic Agility Strategic agility is defined as the ability of the companies to be competitive and adapt new ideas and innovations in the company to create new products and to satisfy customers according to their needs. The need of competitiveness comes from the surrounding environment in which the company is working and what is the main aim or the goals of the company. The surrounding or the same level of company gives a competitive environment and new innovations help the companies to get upgraded. Strategic Agility helps in the survival and growth of the company (Mavengere, 2013). Organisations' competitive advantage A competitive advantage is an advantage gained by a company over its competitors by providing them similar things or similar products at lower prices. This gives an advantage to a company over the competitor company. This advantage will give growth to the organization. Therefore, for the successful expansion of the business, the organization has to gain some advantage over the competitors to build up their customers. It is a single key constituent to the company success and provide a greater advantage to the company. A similar to that of Air Asia has given its customers the advantage of low fare. It has the lowest fares with its competitors in the market with similar benefits and services (Gautam Singh, 2009). So, the expansion of the business was very rapid in the case of Air Asia. In 2007 they had only 54 fleets and in 2014 it became 180, so the expansion was very rapid due to the advantage given by Air Asia. Sustenance of competitive advantage The competitive advantage is sustained as long as the competitor company does not get that advantage. If other companies also get the same competitive advantage the sustainability comes into doubt. But, if the other competitors simultaneously get the same advantage, but the benefits of that company are not similar then the advantage will sustain. The competitive advantages are sustained if a firm has a firstly valuable product in less price or we can say that the similar benefits to its customers in same price. Therefore, it will gain an advantage and will not have any threats from its competitors (Popa Dobrin, 2011). The second will be the product or the benefit is rare among the competitors. Thirdly, the benefit could not be copied easily. And lastly, that there should not be any other substitute for the similar benefit or the product. If these benefits are incorporated by the company the advantage can be sustained longer. Likely to that of Air Asia, it had a unique and rare advan tage to its competitor Malaysia Airlines. The fares to the Air Asia, was initially in 1996 was not that much lower. So initially it does not gain any advantage, but later in 2001 it reduced its fare, which was a considerably low as that of the Malaysia Airlines. This made a competitive advantage for the Air Asia. There were similar benefits given to the passengers as that of Malaysia Airlines but at a lower cost. So, the advantage sustained as no potential company took over the similar advantage of lowering the price as that of the Air Asia. Organizations Environment: Internal and External Analysis Organization environment consists of both external and internal factors. These factors are important to analyze the present problems and the future success of the organization. These are important to determine the factors which will be responsible for the growth and success of the company. Basically, this analysis plays a very important role in the growth of the company. The analysis helps us to determine the internal as well as external factors that will help in the growth of the organization. Internal analysis This analysis helps in the scanning of the internal environment of the organization. It refers to the interaction between the employees, managers, head of the company. Meetings and discussions are used to analyze the internal environment of the organization. Internal environment helps in evaluating the capabilities and competencies. It also helps in looking forward to the strategies, goals and developing innovative strategies to accomplish the goals. It gives the organization a platform to identify the weakness and strengths of an organization and to focus on the strategies which will help overcome the weaknesses. Therefore, internal analysis helps in following ways: Identifying the weakness and strengths of the organization. Helps in determining the capabilities of the organization regarding the current market opening. Evaluating the efficiency of the company. Identifying the area which can give the company advantage over the competitors (Andrei, Claudiu, Gabriela, 2011). Air Asia initially was at a loss as the key feature in their marketing was the only the difference between the fare. But the difference was not most effective to attract the customers. Therefore, by analyzing the key factors and by making the best strategies, Air Asia became one of the best used flights. By lowering the airfare it has gained the competitive advantage and so does the growth. External environment analysis Due to the competition the external environment becomes one of the most important feature to analyze. As working in the similar area, it is important to determine the needs of the customers and to work on that for gaining the competitive advantage. The external environment is dynamic and therefore analysis is very important so as to maintain the position in the market. Organizations have to be aware of the external environment and have to determine the threats that are from the competitors who can acquire the market. External analysis consists of the factors that include competitors, customers and resources (Pakkanen, 2012). Competitors Due to the increase in the competition, it is necessary to identify the competitions of the organization. The competitors are the organizations who deal in the similar products or similar services in the same market area. For an organization, it is important to analyze the skills and size of the competitor. This will help in gaining the advantage over the competitors. Customers Customers are the most important and critical aspect of an organization. Customers should be most valuable for an organization as they are the ones with whom the organization is growing, so the organization should satisfy the needs of the customers. Customers focusses mainly on the lower price of the product or services in lower prices. An organization has to work on the similar grounds to make or to provide services at lower prices to satisfy the customers (Munich Personal, 2017). Also, they should design, user friendly and innovative products or services to attract the customers. Resources An organization depends upon the availability of resources for its working these resources are financial, raw materials and skilled employees. Financial resources provide an operational support to an organization. For a new growing organization, it is important to have financial support so that it could add up the resources to grow. Every organization requires raw materials for making the products and providing services. If the supply of the materials is barred, then it is difficult for an organization to provide service to the customers. Raw materials include subparts, work sent on the lease or the space occupied on lease. Also skilled workers are important so as to increase the growth of the company. As the competition increases the new trends in the market comes. Therefore, to innovate new products and to provide services efficiently skilled workers are very important. Similar to Air Asia, the external and internal factors have affected a lot. Internal factors were like developing strategies for reducing the fares and providing the customers the best services. Whereas the external factors were the political factors like a Malaysian government was supportive to Air Asia in domestic routes. So this acted as a support from the external environment. External factors like competitors like Malaysia airlines was having its fare higher. So, this factor also helped Air Asia to grow by keeping their fares low. Generic Strategy applied on Air Asia Generic strategy is given by Porter so that a company can use them to gain from the strategy. This strategy is based on low cost, focus and differentiation. Low cost strategy involves the lowering of the cost of services or the price of the product. Differentiation focus on the innovation that is different in terms of technology in the product or innovation in the service provided to the customers. Whereas, focus strategy is based on entering the market by concentrating on its resources (Budhiarta, 2009). However, the generic strategy applied by Air Asia focuses on the cost of the services provided by the organization. Air Asia was the low cost airline originated in Malaysia. In the year 1996, the airfare of Air Asia was not much differentiating as compared to its competitive airline that was Malaysian Airlines. Then, the Air Asia undergoes a major transformation that turned into a low fare airline with high profits from a non profit airline, It adopted the low cost generic strategy. Air Asia was inspired by an Irish airline called Ryaniar which was a low fare airline. After that in the year 2001, the air Asia reduced the fare of its airlines and it was about $ 15. This made a great change to the airlines. At that time Air Asia had 54 fleets with 51000 passengers travelling, but the fleets increased to 180 in the year 2014. The Air Asias revenue model was based on relatives and visiting friends and small business travelers. The revenue formula followed the low fare approach. Only online bookings were done on the internet only. And to enhance simplicity ticket less travel was the main focus. The competitor of Air Asia was Malaysian Airlines, whose fare was quite high with respect to that of Air Asia. So, the Air Asia took the advantage of the competitors so as to take control over the market. Air Asia was lowest airfare airline in the year 2007 and has recorded a good profit. Michael Porters Five forces Michael five forces analysis the competition in the market. Here is Porters five forces analysis on AirAsia. This tool was developed by Michael E Porter in 1980. It is the analysis of the forces that affect the competition in an industry and its profitability. The forces are as follows: Bargaining power of supplier (Weak force) Bargaining power of buyers (Moderate force) Level of competition rivalry (Strong force) Threat of substitutes (Moderate force) Threat of new entrants (Weak force) Suppliers affects the business through the availability of the raw material. Raw material for Air Asia is a land on lease, services provided by the airlines, etc. So, it is useful to tackle the suppliers influence on industry environment. Due to the some external forces the weak bargaining power of the suppliers is created which are large population of the suppliers, moderate size of individual suppliers and high overall supply. Due to the high competition in the area of suppliers the organization is least affected from individual suppliers. Therefore, moderate size of individual suppliers does not affect the business because of moderate influence. Therefore, this element of the Five Forces Analysis shows that Air Asia experiences only a weak force representing the bargaining power of suppliers (Afshar, 2013). Customer directly influences the business, so this element of the force shows that how important customer preferences is important for a business. It also determines the competitiveness of the industry. There are external factors that contribute to the bargaining power of the customers. These are low switching cost, moderate substitute availability and small size of individual buyers. The cost is a main factor. Low switching cost enables a customer to take services from other airlines. The moderate availability of substitutes give customers other options to that of Air Asia. But, the small size of the individual does not that much affect the company. These external factors lead to moderate bargaining of the customers. This element of the Five Forces Analysis shows that the force of customers is a major consideration in Air Asia as the customers help in the growth of the organization. This element shows how competition influences the industry. There is a tough competition in taking the market shares of each other. Airlines like Malaysia Airlines show a tough competition. Air Asia should focus on the market development and services to the customer, so as to take this advantage to gain market share. A competitive advantage is must to gain the market share. Air Asia gained the advantage of low fare. But, to remain in market different strategies has to be developed to gain market share (Nurul, 2012). Substitutes pose a threat to the every organization. Air Asia is a leading player in Malaysia, but many substitutes are posing the competition for it. This element identifies the force of substitution in the global market. But, due to the moderate availability of the substitutes the threat is also moderate. There are substitutes for the Air Asia. But due to moderate performance and high price of the substitute compared to Air Asia, customers likelihood is weak. If the substitute also lowers cost it adds a point to the likelihood. Therefore, substitute exert a moderate force against Air Asia. The new entrants threat is considered to be low. As the new business, investment is not done at very large scale. The high cost of brand development makes it difficult to pose a threat to a big airline like Air Asia. Also new entrants require skilled workers and investment which takes time. Conclusion For an organization like Air Asia to grow there must be an advantage over the competitors which help in the growth of the organization. Also, the sustenance of the advantage is necessary so as to maintain the position in the market. Any organization should follow a different strategy that makes it unique from other organization. These advantages have made customers to get more attracted towards the organization which will result in the profit and growth of the organization. References Afshar, M. (2013, October 02). Porter's five forces and value chain model AirAsia. Retrieved from https://www.slideshare.net/mariammana/task2-tc644mariam-afsharp67787 Andrei, P., Claudiu, C., Gabriela, P. (2011). Internal environment analysis techniques. Retrieved from https://steconomiceuoradea.ro/anale/volume/2011/n2/105.pdf Anna, A. (2015, September). Strategic Management Tools and Techniques and Organizational Performance: Findings from the Czech Republic. Journal of Competitiveness , 7(3), 19 - 36. Retrieved from https://www.cjournal.cz/files/193.pdf Bradley, J. (2017). Functional Business Strategy. Retrieved from https://smallbusiness.chron.com/functional-business-strategy-61991.html Budhiarta, R. (2009). Air Asia Strategic Analysis. Retrieved from https://www.scribd.com/doc/14214973/Air-Asia-Strategic-Analysis Casadesus-Masanell, R., Ricart, J. (2009). From Strategy to Business Models and to Tactics. HBR. Retrieved from https://www.hbs.edu/faculty/Publication%20Files/10-036.pdf Gautam, O., Singh, V. (2009). Competitive Advantage through Sustainability: Value Chain Approach Frontier for Organisations. Gurukul Kangri University. Retrieved from https://www.imtnagpur.ac.in/pdf/working%20papers/working%20papers%20icsms/Prof.Omvir%20Gautam.pdf Mavengere, N. (2013). Information Systems Role in Strategic Agility. A supply chain context, University of Tampere. Retrieved from https://tampub.uta.fi/bitstream/handle/10024/94651/978-951-44-9291-4.pdf;sequence=1 McGahan, J., McGahan, A. (2006). The Field of Strategic Management within the Evolving Science of Strategic Organization. Boston University. 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